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Dr. Benedikt Neufang
Dr. Benedikt Neufang is a partner at EbelHofer Strategy & Management Consultants in the Cologne office. For more than eight years, he has advised B2B companies across various industries, company sizes, and business models, with a primary focus on pricing and sales-related topics.
In his projects, he has worked on issues related to pricing, sales, strategy, and organization for international clients from sectors such as technology, automotive, chemicals, and construction, as well as for public enterprises. He is an expert in developing growth strategies, optimizing pricing models and processes, pricing innovative products, and managing sales processes and teams. His work is centered on delivering actionable and effective solutions to complex business challenges.
Dr. Benedikt Neufang studied business administration with a focus on marketing, strategy, and economics at WHU – Otto Beisheim School of Management in Vallendar, the Helsinki School of Economics, and the Copenhagen Business School. Following his studies, he completed his doctorate at the WHU Chair of Sales Management and Business-to-Business Marketing, focusing on "Pipeline-Based Sales Management."
